Marketing operations

Marketing operations

Manage and structure the day to day marketing operations


Media planing and coordination both internally and externally have traditionally been done in spreadsheets/email and at best with the help of a general project planing tool like Asana/Monday.

Odins are solving this with a specialized tool, that will ease the coordination and give overview and history in one place.

Your favorite tools for creative production and media buying will still be the same, it is the coordination, budget and history that will be kept track of in Odins

Quick overview
Provides an overview of all past, live and planned campaigns. Get an alert if something is behind schedule.
Easy coordination
Facilitate collaboration across in-house roles and/or agencies. Clear responsiblities and and roles
Budget and spend overview
Get full control of budget, spend and invoicing.
Marketing operations

Learn from experience


Black Friday coming up? Easily find all the information from last year, and reuse what makes sense. Campaign briefs, creatives, marketing channels, who did what and budget. Also support for retrospectives and easy access to them.

Campaign overview
Full overview of the campaign, including brief, creatives, channels, roles, budget and results. Easy to take last year as a starting point.
Retrospectives
Support for campaign retrospectives in a usable format. What can be collected automaticly will be, and the rest is a easy questionare.

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