Media planing and coordination both internally and externally have traditionally been done in spreadsheets/email and at best with the help of a general project planing tool like Asana/Monday.
Odins are solving this with a specialized tool, that will ease the coordination and give overview and history in one place.
Your favorite tools for creative production and media buying will still be the same, it is the coordination, budget and history that will be kept track of in Odins
Black Friday coming up? Easily find all the information from last year, and reuse what makes sense. Campaign briefs, creatives, marketing channels, who did what and budget. Also support for retrospectives and easy access to them.